The global economy loses nearly $1 trillion annually because women’s health is treated as a niche issue, not infrastructure. Drawing on 25 years in medtech and women’s health, Marissa Fayer reveals how this blind spot shapes economies, medical research, and innovation—and why investing in women’s health is the most powerful global economic strategy.

Undervalued to Unavoidable is an operator’s playbook. It gives executives, investors, and board members a systems argument they can act on and an investment case they can defend.
Why women’s health is a $1 trillion structural failure globally and the cost of inaction
How it looks to properly design the system, secure capital, and build partnerships
Implementation frameworks to approach women’s health as infrastructure
In the 25+ years spent running companies and investing in women’s healthcare innovation, Marissa has built the operational case that women’s health is infrastructure.
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The framework to see the gap as a system flaw
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Data to make a boardroom-level business case
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A global perspective of women’s health equity
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Specific actions to take starting tomorrow
Preorder your copy of Undervalued to Unavoidable: Women’s Health as Infrastructure today.